Why the Tequila You Choose Matters: Six Questions to Ask Before Your Next Bottle There is a moment that happens in liquor stores all across America. You walk into the tequila aisle. And there they are. Beautiful bottles. Famous names. Blanco. Reposado. Añejo....
Every Bottle Counts: Why the Tequila You Choose Matters More Than You Think A bottle of tequila looks like a finished product. It isn’t. Turn the bottle around in your hands and imagine rewinding it. Before the label, there was glass. Before the glass, there was...
Retailer Spotlight: Total Wine & More — How to Shop for USDA Certified Organic Tequila A wall of tequila can be beautiful. It can also be confusing. Blanco. Reposado. Añejo. Organic. 100% agave. Single estate. Small batch. Additive-free. Premium. Ultra-premium....
What Brix Can—and Can’t—Tell You About USDA Certified Organic Tequila A number on a refractometer can tell you something about an agave. It cannot tell you its entire story. That distinction matters. Tequila drinkers are becoming remarkably curious about what happens...
Agave Brix & Tequila: What the Number Really Tells You About Mature Agave—and What It Doesn’t A tiny drop of agave juice can reveal something important about a plant that has spent years growing in México. But one number can never tell the whole story. There is a...