The Trilogy Begins in the Fields I always say the real story starts long before the bottle. It starts at dawn in Amatitán, Jalisco, México, when the mist still clings low and the blue agave hold the night’s cool breath. That is the hour when the jimadores arrive. I...
The Power of Community: How Tequila Brings People Together There is a moment here in Amatitán, just before the sun rises, when the whole valley holds its breath. The air is cool. The fields of Tequilana Weber Blue Agave glow a soft blue in the half-light. And for a...
