Hermosa Organic Tequila Refused Industrial Expansion to Preserve Texture The global tequila boom has changed how tequila is made. As demand surged, many producers expanded into industrial production. Faster cooking methods, diffusers, chemical aids, automated...
Retail Partner Spotlight: Bottlerocket Wine and Spirit In New York, Featuring Hermosa Organic Tequila I want to tell you a story.It starts in Amatitán, Jalisco, México.It lands in New York City, NY.And it says a lot about what matters in this world — not just in...
The Most Expensive Tequila in the World I am writing to you from our distillery in Amatitán, Jalisco, México. The early heat is rising off the volcanic soil, and the scent of cooked agave drifts from the stone horno. This is where Hermosa Organic Tequila is born. This...
Why 2025 Is the Year of Small-Batch & Single-Estate Tequila Before the sun touched the hills this morning, I was already outside, walking the agave Tequilana fields. The soil was still cool. A soft mist held to the leaves. Back at the distillery the air carried...
Top 10 Best Tequilas Sitting outside the distillery, watching the afternoon light bend itself across the agave fields. The sun is dipping behind the hills of Amatitán, painting the sky in that soft gold that lasts only a few minutes. The air smells like warm dust,...
